Wednesday, 11 March 2009

I asked 30 people the following questions to gain an insight and valuable knowledge of what the public want in a magazine and out of what ideas we have what one are the best.



This questionnaire was created using open and close questions to help us gain the primary research needed to help us design our magazine cover.
From looking at the first question it is clear that the people asked chose tempo as their favourite with volume a close second. This means that our name for our magazine will be 'TEMPO'.
The second question asked whether the audience would prefer to see a magazine with a house style or a different layout to the front cover each week. The information given made it quiete clear that the audience would be much more attracted to a house style for the magazine, therefore we will use a house style in our magaizne cover.
Question 3 and 4 are linked the question asked 'would you be more likely to buy a magazine if there was a special offer with it?' the answers came back 29 with he answer yes and one person said no. This shows we are going to be more popular if we use a special offer. Question 4 then asked what the special offer would preferably be. 18 answered free cd, 7 answered money off next issue. These were clearly the most popular choices. This shows it would be better to use a free cd give away on the front cover.
The 5th question asked whether the magazine should follow the same genre each week or not, 26 chose to cover a different genre each week, therefore we will follow a different genre each week for example minimal techno, drum and bass, etc....
Harry Cunningham 12SB

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